
Knight Accounting Services | Canada | Designed by Steve Gill

Marine Sciences | Los Angeles

Noodles Restaurant | Canada | Designed by Jim Donoahue

Leidschenhge | Holland | Designed by Benno Wissing

Minerva Detector Company | England | Designed by Michael Tucker

Nuratex | Italy | Designed by Bob Noorda

Nanni | Italy

Kyoho Company | Japan | Designed by Nishiwaki Tomoichi & Ueda Akisato

Norwegian Caribbean Lines | USA & Europe

Hans Kjell Larsen | Norway | Designed by Paul Brand

Newell Manufacturing Company | Canada

Danish Giftparcels | Denmark
More highlights from a mid-seventies edition of The World of Logotypes by Al Cooper. Eric Carl has graciously posted a large portion of his own copy of this out-of-print book on flickr. You may have already seen some of the pages featured elsewhere but I wanted to extract in single form some of my favorite designs and feature them here on AQ-V in a multi-part series. Check out Part 1 and Part 2. I continue to choose marks based on their strong graphic quality.
I began from the back of the book moving forward—above are just a few selections from the K-N sections so it represents a very small portion of this extensive book.
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{ 10 comments… read them below or add one }
Hi Amy,
This is terrific. It’s great that you are posting it here. Lots of stuff to just sit back and contemplate, and admire. Thanks!
Gustavo
Santa Fe, NM
I love the world of logotypes… nice job collecting!
Thanks you guys for the feedback, glad you enjoy these too… more cometh. :)
Great selection. Love your taste in logos!
I’ve always been a fan of the most simplified, black and white, heavy (in weight) logos. Great selection.
They sure don’t make ‘em like that anymore!
used to love sitting in thhe uni library and reading the huge books full of old logos
my fav is the one for knight accounting services……gives me an idea……
1970s??? I couldn’t wish for more in 2010. The Leidschenhge one is gorgeous! Any of these guys still around to work for me?????
Nice design!
Noodles | Designed by Jim Donoahue
Thanks Warwick for supplying this missing info, will update accordingly. Unfortunately, Mr. Donoahue’s name was left out of the trademark book it appears. He’s a legend of course.