Science, 1961 – Part 3.

Warja Honegger-Lavater – Genetics: Heredity, Environment and Personality

Third book in Visuals series, visualized by Warja Honegger-Lavater (Zurich/Paris). The artist received guidance in the subject matter from Prof. Dr. Hans Burla of Zurich University, who also wrote the text, and from his assistant, Dr. Marco Schnitter. The book describes the interweaving effects and heredity and the environment on the personality, and shows the physical events which take place in the transference of characteristics. Blood groups, the basis of racial types, the determination of sex and causes of genetic damage are discussed.

Graphis 98, 1961
Visuals, a New Series of Scientific Books
Written by Frédéric Distis

We show here examples from the first issues in a new series of pocket books called Visuals, which represents a fruitful contact between art and science in the growing field of mass communications.

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In Visuals, the artist becomes the author, he has to sense his theme and understand it from inside. The men of science, the expert and researcher, initiate him into their disciplines and provide a brief accompanying text, giving the essential facts, as a supplement to his projection of the subject in visual form. As the work for the first books progressed, it became clear that the artist is able to penetrate science to unexpected depths, experiencing and expressing it with a passion that grips the observer’s spirit as well as his understanding.

>> Science, 1961 – Part 1 / Part 2 + MCM Science flickr set
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Sandi Vincent grew up in the bay area of California surrounded by mid-century modern architecture and other influences responsible for her affinity for the period and its pop style, including her early exposure to The Monkees, The Avengers and Gerald McBoing-Boing. Sandi now resides in Portland and is a board member of a local nonprofit preservation group, the Mid-Century Modern League. In her day job at a community foundation, she sports the web/social media/print materials coordinator title.

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